OOOQ TEA KIT
OOOQ is high quality tea kit for health conscious professional urban young adults who enjoy sharing their creative lifestyle with their family and friends.
Sketches and brainstorming:
The tea kit has two layers: the top layer contains 4 green tea package and 12 floral spices; the bottom layer contains one electronic hot water pots, 12 individual OOOQ tea cups and tea filters.
The package design adopted a color code system in which each individual tea or spice product has an unique color. Each individual tea and spice product also comes in individual packages that are purchasable for refill.
When friends and family having a OOOQ tea party, each person can make their own unique OOOQ tea by combining different teas and spices.
Illustration Promos:
I also created three illustrations that help to promote this product. The first one is about the myth or origin of OOOQ tea; the second one is showing the magic moment of creating a delicious OOOQ; and the third one is showing a enjoyable time people are having with unique OOOQ experience.
BRANDING PROJECTS
